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Strategic
Consulting | Sales and Marketing Direction | Sales Force Training |
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KnowledgeWorx brings manufacturers and distributors to the next level by building effective sales and marketing strategies. KnowledgeWorx propels manufacturers and distributors to the next level of business development. Our experienced professionals help build effective sales and marketing strategies that take the mystery out of successfully bringing products, systems and services to market. The results-driven KnowledgeWorx approach centers on solutions that directly improve sales. Together we can strengthen marketing relationships, enhance product launches, improve customer communication and take other strong steps toward achieving your goals. We are committed to learning your company’s unique nature and specific circumstances to deliver the most effective results. KnowledgeWorx develops customized marketing solutions because we know a plan tailored to your business is the best and only way to build your company. We know your bottom line is profits. THE CHALLENGE: Building profitable sales and marketing practices Distributors are often the most effective means manufacturers have for selling products and services. While these relationships can be very rewarding, they also bring many challenges. A strong marketing relationship is effective for manufacturers, profitable for distributors and able to meet the expectations of customers. Your company must align every one of these objectives and define expectation levels in order to build a beneficial long-term market position. How do you achieve this goal? The key is knowledge. The manufacturer must know the needs and expectations of both customer and distributor. The distributor must understand the manufacturer’s offerings and their value, as well as how to best communicate that competitive advantage to target markets. Finally, the customer must ultimately be educated on the benefits and value of the products and services. KnowledgeWorx provides the marketing intelligence to build strong relationships. THE SOLUTION: Strategic consulting that boosts your bottom line KnowledgeWorx brings manufacturers and distributors to the next level by building effective sales and marketing strategies. Our success, and yours, lies in the development and implementation of sound long-term business practices. Our
solution differs from traditional “push” selling models, in
which the distributor performs all sales activities and customer education.
Instead, KnowledgeWorx designs customer-centered
initiatives by which manufacturers, with the best knowledge of the product
and market, work with distributors to create demand among customers.
This demand “pulls” the product through distribution. We enable manufacturers and distributors to stimulate demand by teaching their sales forces to persuasively articulate product benefits and by giving them the tools to succeed. Initiatives include advertising and sales literature, educational programs, seminar marketing, high-impact sales training, product development and executive-level consulting. KnowledgeWorx engages in an extensive discovery phase to determine exactly which of these comprehensive services is right for you. Our mission is to help you manage the details of your marketing strategy so you can put its potential to work for your business. KnowledgeWorx: The best value in the business KnowledgeWorx has more than 20 years experience in marketing, manufacturing and distribution services. Our goal is to transfer knowledge and resources to you and your organization so that the business can continue to grow. KnowledgeWorx stands apart from its competition in its ability to execute the ideas and strategies developed during the consulting stage. Put simply, we do not just tell you where you need to be, we actually get you there. Our comprehensive services even include overseeing the writing and production of all sales, advertising and training materials – from brochures to websites to videos. We do this to ensure your goals are kept in focus every step of the way. KnowledgeWorx provides an effective complement to management by challenging traditional thinking to develop new solutions. We measure our success by the success of those we serve. Our permanent site is under construction. In the meantime, we hope you find this information useful. Please contact us if you have questions or concerns not addressed here. |
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(303) 770-6731 | FX (303) 740-9456 | dave@knowledgeworx.com Knowledgeworx © 2002 |